:::: MENU ::::

Shane Gibson's Podcast - Social Selling - B2B Sales and Influence

Shane Gibson Keynote Speaker | Social Selling | Sales Trainer | Social Media Strategy

Monthly Archives / July 2009

  • Jul 25 / 2009
  • Comments Off on Get Real About Social Media It’s Not a Video Game
Blogathon 2009, Internet Marketing and SEO, Marketing and PR, social media, social media podcast, social media training

Get Real About Social Media It’s Not a Video Game

This podcast is a cautionary one for those of us that dove in blind and head first into Social Media. We were right. It’s the future of marketing and it’s changing the way we work, lead, and sell. With that said, we can still go broke wasting our time with Twitter, blogging, Facebook and Linkedin if we don’t have a plan to GET REAL.

  • Jul 25 / 2009
  • Comments Off on Social Media and Twitter Videos
* Sales Podcast, Blogathon 2009, Events and Seminars, Internet Marketing and SEO, iPhone Podcasts, Marketing and PR, Sales Training, Sales Training Video, social media, social media podcast, social media training

Social Media and Twitter Videos

I have made a few videos about Tweetups, Twitter, and social media over the past few months. Here’s some of my favorite ones. Enjoy

Twitter For Sales Part 1

Twitter For Sales Part 2


What the Heck is a Tweetup?

Social Media is Turning Sales and Marketing Upside Down

How Hard is it to Video Blog?

To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps!

Blogathon 2009 for Vancouver Food Bank

Blogathon 2009 for Vancouver Food Bank

  • Jul 25 / 2009
  • 1
Blogathon 2009, Internet Marketing and SEO, Marketing and PR, social media, social media training

Blogathon Sponsor 6s Marketing Inc.

Thank-you to 6s Marketing for your support during the 2009 blogathon for the Vancouver Food Bank.

I first met Chris Breikss and John Blown founders of 6s Marketing when I was working as a sales manager for an online advertising company during the first dotcom boom of the late 90’s early 2000’s.  They were running their business on a shoe string budget and had just launched 6s Marketing.  They were innovative, entrepreneurial and they really understood internet marketing.  Today they have grown into what is arguably Canada’s leading internet marketing company that even major agencies turn to for their expertise.

Here’s what their site has to say:

About 6s Marketing

6S Marketing Inc. is a leading Internet Marketing Company based in Vancouver, BC Canada that provides search engine marketing services including paid search marketing campaign management, organic optimization, analytics solutions, email marketing, social media marketing, and usability analysis.

Since 2000, 6S has successfully increased revenue for hundreds of clients of all sizes in a wide variety of industries across the United States, Canada and internationally. 6S is a Google Analytics Authorized Consultant, Authorized AdWords Company and a Yahoo Ambassador.

IMG_3597

Chris Breikss of 6s Marketing, I took this photo of him at the Massive Tech Show in Toronto this year.

To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps!

Blogathon 2009 for Vancouver Food Bank

Blogathon 2009 for Vancouver Food Bank

  • Jul 25 / 2009
  • 8
Blogathon 2009, Internet Marketing and SEO, Marketing and PR, social media

Blogathon Platinum Sponsor Rhino Marketing

Doug Morneau and his team from Rhino Marketing really stepped up to the plate and made a sizable contribution to the charity Blogathon.  When I thanked Doug and Rhino on Twitter here’s what he said: to whom much has been given, much is expected” – happy to help you and the GREATER VANCOUVER FOOD BANK!” Here’s a profile of Doug Morneau and Rhino Marketing:

DOUG MORNEAU – Chief Rhino

As founder and chief executive of Rhino Marketing Inc Doug has been providing his clients innovative solution-oriented direct marketing, database marketing, loyalty marketing and consultative services since 1985.

Doug´s extensive client list includes such well-known names as Shell Oil, Uniglobe Travel, Guthy-Renker subsidiary ProActiv Solutions, and Rotary International. His broad background in marketing, advertising, and business development provide Doug the vision and know-how required to lead a highly effective client-focused marketing organization. In recent years Doug has acquired particular expertise in the emergent practice of e-Marketing providing clients enhanced levels of success using online media, pay per click advertising, assured email deliverability, search, web analytics, and other leading edge technologies.

“Our success is based on listening to our customers, advanced competence, innovation, and leadership.”

Doug enjoys finding opportunity where others see none – for example, at the DMA last year Sir Richard Branson concluded a presentation to several thousand marketers by asking if anyone had any questions… Doug wondered if he´d like to get his picture taken.

About Rhino Marketing Inc.

Founded by Doug Morneau in 1986, and with a current employee and contractor count of 28, Rhino Marketing Inc. operates at the intersection of the rapidly evolving digital world of e-marketing and the world of traditional strategy-based marketing.

RMI understands that business fundamentals have not changed despite profound changes in the tactics and mechanisms of market communication. Marketing is still about identifying, engaging, acquiring, retaining and growing high-value customers. We always remember that when new, exciting, highly effective digital tools and techniques come along; they are still just tactics, not strategy and never lose sight of the fact that whatever technique is used, the objective remains the same: driving profitable sales.

To operate effectively in any medium, businesses need to address fundamental questions about who they want to speak to, what they want to say, and what action they expect prospective customers to take as a result. More than in any other media, customers online choose whether to listen and to whom. In the online world, understanding your audience has never been more important. Relevance is everything!

RMI has developed the expertise to understand, conduct, and manage transactions with these e-enabled customers, and assembled a suite of tools that provide us unique insight into the dynamics of how these interactions take place. It’s how we know which half of your advertising spend is being wasted, and which half works.

The significant difference between RMI and other online practitioners is the real-world business and marketing management experience we bring to each client engagement. We ensure that desired offline results and online marketing efforts are clearly aligned and then, set to work implementing tactics. It’s an accountable, end-to-end service we call The Rhino Process.

To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps!

Blogathon 2009 for Vancouver Food Bank

Blogathon 2009 for Vancouver Food Bank

  • Jul 25 / 2009
  • 2
Blogathon 2009, Internet Marketing and SEO, Marketing and PR, social media, social media training

Top 10 Reasons You Might Be A Twit on Twitter

#10) You only read @replies and don’t care about the meaningless stuff people post
#9) You retweet like it was your own idea forgetting to give credit
#8) You send everyone the same pitchy auto direct message when they follow you
#7) Your auto direct message has a link to an affiliate site or squeeze page
#6) You mass unfollow people to look more popular than you really are
#5) You’re noisy, rant a lot, curse and yet complain when other people update a lot
#4) You ask people constantly to retweet your marketing content
#3) You never answer @replies or dm’s
#2) You follow 2000 people, have 300 followers, 8 updates and your profile says you’re a social media expert
#1) You read #2 through #10 and you don’t think there’s anything wrong with them

To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps!

Blogathon 2009 for Vancouver Food Bank

Blogathon 2009 for Vancouver Food Bank

Contact Shane Gibson Today! Contact us!