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Social Media Podcast for Social Business by Shane Gibson Speaker and Author

Shane Gibson; Author | Professional Speaker | Sales Trainer | Social Media Analyst

Ford Dealer Social Media Success Story – Lebanon Ford Podcast

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Ford Dealer Social Media Success Story – Lebanon Ford Podcast

Ford Social Media Case Study and Podcast with Lebanon Ford on how they use social media to drive real results and revenues

Social Media Podcast: Ford dealers across North America are executing some amazing social media strategies. While catching up on my reading and best-practices I stumbled across a great case study on how Lebanon Ford (Ohio) has had some incredible success. They don’t just have a great social media team, they have built a truly social culture in their dealership that has resulted in a 260% year-on-year increase in Internet sales of vehicles and a significant increase in walk-ins and revenues overall.

I asked Zack Bello, Marketing and Communications Manager at Lebanon Ford to share with me how they have built such a great social enterprise that drives real business results using social media.

Quick Links:

  1. Case Study
  2. Lebanon Ford on Twitter
  3. Lebanon Ford Facebook Page
  4. Lebanon Ford Blog

 

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