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Shane Gibson's Podcast - Social Selling - B2B Sales and Influence

Shane Gibson Keynote Speaker | Social Selling | Sales Trainer | Social Media Strategy

Posts Categorized / Sales Blog

  • Jan 03 / 2013
  • Comments Off on Become a Certified Sales Professional Langara College Online Course
Events and Seminars, Sales Articles, sales assessment tools and indicators, Sales Blog, Sales Management Blog, Sales Training, Sales Training Video, Selling In Turbulent Times, social media training

Become a Certified Sales Professional Langara College Online Course

I wanted to personally introduce you to a program that can immediately help you boost your company revenues and personal career. It’s said that nothing happens until someone sells something. We teach a lot of companies how to use social media to build brand, community and drive leads to that business… but someone still needs to know how to sell to turn that into revenues.

Working with Langara College, international speaker Bill Gibson of Knowledge Brokers (South Africa) and our team here at Socialized we have put together the ultimate sales training program for new sales professionals and professionals that want to add a revenue generating toolkit to their repertoire. The methodologies in this program have been successfully used and implemented by major sales organizations including BMW, ABSA Bank, Gestetner, Vodacom, Siemens and Ford to name a few.

Here’s a quick video we shot where Shane Gibson (me) facilitator of the program  walks you through what you will learn.

RegisterNowButton

 

Our next program starts soon and here are the dates:

Successful Selling Strategies 
(50203) Jan. 14, 2013

Persuasion, Communication & Relationship Building
(50204) Feb. 12, 2013

Motivation, Closing & Keeping Clients
(50205) Mar. 11, 2013

Sales & Planning Toolkit
(50206) Apr. 8, 2013

Each course is 18 hours in duration held over a six week period and consists of weekly reading, presentations, group discussions and live webinars. If participants can’t make the date and time of the live-webinar there will be an opportunity to watch a recorded version. All courses have testing built-in and each participant must have a passing grade in all courses to be eligible for the certificate.

This certificate is awarded to students who have successfully completed all four online courses below.
  1. Successful Selling Strategies
  2. Persuasion, Communication & Relationship Building 
  3. Motivation, Closing & Keeping Clients
  4. Sales & Planning Toolkit
Students will have access to their course on the first day using the Blackboard learning system. For course descriptions of our offerings at Langara College this term, please click HERE  and then on the orange Course Title. Please note that the CRN is the course number forregistration.  If you have any questions at all, please email Lynn atlkitchen@langara.bc.ca

 

  • Jul 14 / 2011
  • 4
* Sales Podcast, 28 days to better selling, Events and Seminars, Internet Marketing and SEO, iPhone Podcasts, Managing Complex Selling Relationships Blog, Marketing and PR, Sales Articles, Sales Blog, Sales Management Blog, Sales Training, Sales Training Video, Shane Gibson Bio, social media, social media podcast, social media speaker, social media tips, social media training

Social Media Speaker Video: Going Social with CRM #SCRM 41:28

I recently delivered the keynote speaker address to CDC Software’s CRM conference in Las Vegas. This is one of the most recent social media for sales professionals talks I have done and it’ not just a promo clip. Here’s the full 41 minutes on “Going Social with CRM – How Social Media is Turning Sales Upside-down:

Here are the slides to go with the presentation:

Shane Gibson (@ShaneGibson) is a sales and social media speaker who has addressed over 100,000 people on stages on three continents over the past 15 years. He is also co-author of Guerrilla Social Media Marketing and Sociable! How Social Media is Turning Sales and Marketing Upside-down. When he’s not speaking or Tweeting he is in the social media trenches working with his clients as Chief Social Officer for Socialized! Ltd. a social media agency and training organization.

  • Dec 06 / 2010
  • 11
* Sales Podcast, iPhone Podcasts, Marketing and PR, Sales Blog, Sales Management Blog, Sales Training, social media, social media podcast, social media training

Should you let your sales team publish content using social media?

Today’s podcast answers the question “Should you let your sales team publish content using social media?” I cover 5 reasons sales professionals should not be publishing content on social media and 13 reasons they should be. Here’s a brief summary of what is covered:

5 reasons why you should not let your sales team publish content using social media:

  1. You have hired idiots – even if you trained them they would just be motivated idiots.
  2. You have so much profitable business that you couldn’t handle any more
  3. Your product really sucks
  4. Your company and culture really suck
  5. You haven’t or will not equip them with
    – The rules of engagement and a social media policy
    – Training in the tools of engagement
    – Accountability in place – once engaged it’s game on – have a framework support and accountability.

10 reasons why you should let your sales team publish content using social media:

  1. “It’s not marketing it’s talking to customers” – Scott Stratten of UnMarketing
  2. It adds to value added frequency
  3. It opens up new channels
  4. It can save time
  5. Load balance your branding
  6. Social CRM is the next big thing – are you cruising or are you road kill (Social CRM Podcast)
  7. Immediate data instead of compiled and stale data
  8. It makes them almost as smart as your customer
  9. You can see the activity
  10. It builds a passive pipeline and makes projections easier “If you’re talking to unqualified prospects it’s not a sales problem, it’s a marketing problem” – Zero Rejection Prospecting (Michael J Durkin and Norbert Orlewicz)
  11. It builds a fence around the customer
  12. It creates joy
  13. It elevates sales people above pitch artist to trusted advisor
  • Dec 07 / 2009
  • 6
* Sales Podcast, Sales Blog, Sales Management Blog, Sales Training

Creating a Sales Culture in Your Organization

Many organizations want to create a sales culture but many also fail at doing so. Today’s podcast covers nine lessons around creating sales culture that I have learned while helping non-sales organizations create sales culture:

  1. You need buy-in
  2. It’s really about creating an opportunity culture
  3. You need to reward people, that means everyone
  4. “What gets inspected gets respected” – Trevor Greene
  5. Move poor fits out quick, and hire the right people
  6. Feed the monster – train and develop continually
  7. Fix operations if they don’t support sales
  8. Fix products and services that don’t meet needs or fulfill promises
  9. It takes time, up to 18 months or longer before true leadership evolves
  • Dec 03 / 2009
  • 5
* Sales Podcast, Sales Articles, Sales Blog, Sales Training, social media, social media training

Prospecting is a Discipline

Today’s podcast is on developing a prospecting discipline and why you need to plan it out and make it part of your sales and marketing strategy. Bullet points on the podcast:

Four Types of Prospecting:

  1. Face to Face
  2. Extended Personal
  3. Community and Network Prospecting
  4. Media Marketing/Prospecting

Make a Plan:

  1. Have the intent to meet people wherever you go, be aware and focus on rapport
  2. Book time everyday for e-mail and phone calls
  3. Book time everyday for prospecting on Linkedin and listening/monitoring the web
  4. Attend two target rich events per month and one major conference per quarter
  5. Budget a percentage of your projected income or revenues and spend it every month on media and press releases etc.

What’s your prospecting plan look like?

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