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Shane Gibson Keynote Speaker | Social Selling | Sales Trainer | Social Media Strategy

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  • May 09 / 2009
  • Comments Off on 28 Days to Better Selling with Shane Gibson
* Sales Podcast, Events and Seminars, Internet Marketing and SEO, iPhone Podcasts, Leadership, Managing Complex Selling Relationships Blog, Marketing and PR, Sales Articles, sales assessment tools and indicators, Sales Blog, Sales Management Blog, Sales Training, Sales Training Video, Selling In Turbulent Times, Shane Gibson Bio, social media training

28 Days to Better Selling with Shane Gibson

Sales Podcast on Filling Your Sales Funnel in 2009Launches May 18th 2009

If you want to improve your sales and have been too busy to put a plan into place you’re not alone.

I have had many people in the sales community including sales professionals, senior executives and high tech entrepreneurs and bloggers who are all looking for ways to convert connections into long-term clients and relationships.

Their challenge is that most resources available are either one time training opportunities, or extensive and over whelming programs that are tough to implement. This program takes care of all of this.

The 28 Days to Better Selling program is completely free and is 100% content and 0% advertising or promotions. All content focused on helping you.

This concept was inspired by a 31 Days to Build a Better Blog program that Problogger.com put on for 12,000 other bloggers. As a participant it was very helpful for me. The concept is simple:

Here’s how 28 Days to Better Selling Works:

1) A daily task that you can easily implement to improve your sales and business
2) A succinct daily lesson to help you make the improvement

By the end of the 28 days you will have looked at 28 ways to fine tune and improve your sales process and business. The daily lessons will be in written, video or audio format and will take less than 10 minutes each to review.

To Register for the program please enter your e-mail address below:

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  • Apr 02 / 2009
  • 6
Events and Seminars, Internet Marketing and SEO, Leadership, Marketing and PR, Sales Articles, Sales Blog, Sales Management Blog, Selling In Turbulent Times, Shane Gibson Bio

Sociable! By Stephen Jagger and Shane Gibson


Yesterday was the first day Stephen Jagger and I officially announced our new book Sociable! A book on how social media is turning sales and marketing up-side down.  We did a 30 minute presentation and 25 minute Q&A at the Massive Technology Show in Vancouver. (We will be in Toronto on May7th as well)  The feedback from the seminar was positive and the big question has been when is the book being released?

Based upon feedback from the publisher / printer we’re looking at early June as the soft launch of the book.  We will be announcing a series of events around the book in the coming weeks and how you can get advance copies for review.

If you want to be kept up to date on this you can get on our list here:

  • Mar 21 / 2009
  • 6
Events and Seminars, Internet Marketing and SEO, Managing Complex Selling Relationships Blog, Marketing and PR, Sales Articles, sales assessment tools and indicators, Sales Blog, Sales Management Blog, Sales Training, Sales Training Video, Selling In Turbulent Times, Shane Gibson Bio

Professional Sales Diploma Program Launched in Partnership with The Academy of Learning

I have been working with the Academy of Learning for over a year to launch this program and it is now available through their network of 145 locations across Canada.

New Program Trains Sales Professionals Who Meet the Demands of Today’s Business World

Academy of Learning is pleased to announce the new Sales Professional Diploma program“ said Derek Hamill, President of LaunchLife International Inc., the franchisor of Academy of Learning. “Without sales there is no business. Academy of Learning wanted to deliver a first rate diploma program to guide and prepare graduates for top notch sales opportunities, and that’s what we did.

Academy of Learning, along with speaker, author and global entrepreneur, Shane Gibson, President of Knowledge Brokers International (KBI), designed the Sales Professional Diploma program with the goal to ensure that every student has the necessary sales knowledge and practical tools to succeed in a sales career.

This program is based upon KBI’s methodologies that have been implemented and used by leading business organizations such as SIEMENS, Old Mutual, The Certified Management Accountants of Canada, the Vancouver Board of Trade and dozens of manufacturers and leading financial services companies. Over 100,000 people in the last 10 years have attended KBI’s programs in Canada, USA, Southern Africa, South East Asia, the Middle East and South America.

This program will prepare graduates with the right skills to excel as a sales professional.

Some of the key courses and areas of focus in the program include: Principles of Selling, Business Presentations, Professional Selling, Business Negotiations & Contracts, and Business Law and Ethics. Graduates will be prepared with the right tools for lucrative sales careers in disciplines such as inside sales, outside sales, key account management, retail and large business to business sales careers. This program is ideal for individuals entering the workplace for the first time, re-entering the workplace, or current jobholders who want to upgrade or get formal recognition as a sales professional.

Labour conditions for the sales profession have remained consistent. Jobfutures.ca indicates that there is a broad variety of career opportunities in sales in fields such as advertising, wholesale, publications, hospitality, entertainment, travel, as well as in the telecommunication industry. Companies need to be competitive and that means having the right sales person who knows how to win accounts and maintain business relationships.

A labour analysis conducted by Academy of Learning shows sales positions are still key requirements in the workforce. Additional research relating specifically to the sales profession research found that:

  • Graduates of sales related programs can expect a salary at a mid to slightly higher than average annual salary.
  • The employment outlook in sales is at a good level for the coming year.
  • The Globe and Mail newspaper stated that employers are having difficulty filling Sales Representatives positions.
  • 72% of those with previous work experience found a job within one month of graduation.
  • 45% of respondents in the Canadian Professional Sales Association study on “The State of the Sales Nation” stated that finding good sales people was very challenging.

According to Rob Simas, Director, Academic Division at LaunchLife International, “the labour market findings allowed us to develop a comprehensive and focused Sales Professional Diploma program, designed to meet the outcomes and objectives of program standards used by many of the community colleges, without sacrificing vocation and integrity.”

Mr. Simas concluded by saying, “We are pleased to provide a program to individuals looking for a well-rounded introduction to sales. We are confident that this program will open the door to entry-level positions within the exciting and rewarding field of sales.”

Contact the Academy of Learning

  • Dec 23 / 2008
  • 36
Internet Marketing and SEO, Marketing and PR, Sales Articles, Sales Blog, Sales Management Blog, Sales Training, Shane Gibson Bio

Top 10 Twitter Tips and Sales and Business Gurus

Twitter is a micro-blogging and communications tool that allows you to “follow” and be “followed” by others.  It asks the simple question “What are you doing?” In 140 characters you can answer this simple question.  Twitter is used for keeping up to date on your personal network, research, and even organizing impromptu events called #tweetup’s.  Recently twitter passed it’s 1 billionth tweet or 140 character message.  CNN, Barack Obama, Inc magazine, the Vancouver Board of Trade, and thought leaders like Guy Kawasaki all use twitter to connect, share, and profit.

I have been on Twitter for a year but actually didn’t start experimenting with it’s reach and impact until September 2008.  Twitter is populated with every kind of thought leader imaginable, it’s also full of a lot of chatter, but most just learn to glaze over that and pick out the good stuff.

I follow on Twitter everyone from Richard Branson to a Buddhist monk and everyone in between.  For the sake of my readers and in the interest of brevity I’m focusing today’s blog entry on my PERSONAL Top 10 Sales and Business Gurus to follow on Twitter and 10 Tips fro Sales Professionals on Using Twitter.

Lets start with who to follow (in no particular order):

Jerimiah Owyang – Forrester Research
Why? – He’s an incredible source of advice on great and not so great social networking behavior, tools, and strategies.

Why? – One of the few http://sales.alltop.com guys on twitter they really contribute and carry a good conversation about sales.

Skip Anderson
Why? – Great updates and information on B to C selling. Skip gets it!

Dave Saunders
Why? – Easy to use strategies on attracting clients using social media

Jim  Connolly
Why? – He does a lot of good blogging and Twittering about how to use social media and networking to enhance client relationships and networks

Nancy Sutherland
Why? – She updates a lot on what is happening and what is being written about sales and personal development in general.  She’s always uncovering gems on the web.

Peggy McKee
Why? – If you’re looking for sales jobs or a recruiter for medical sales Peggy seems to have a steady stream of opportunities she Tweets about. Also she’s a good source of information and events in the sales vertical.

Steve Jagger
Why? – Steve is a sales professional and successful entrepreneur that got me on twitter and he’s a wealth of knowledge in both sales and social media

Danny Brown
Why? – Danny is great at what he does, using social media to drive grass roots PR for his clients. Watch and learn.

Ian Watt
Why? – Ian doesn’t give a lot of advice regarding sales and marketing on Twitter but he’s a great example of a sales person that uses it effectively to drive business.

10 Tips for Sales Professionals on Twitter:

#1) Start by customizing and completing your profile.  It is your digital business card.  People are less likely to follow or communicate with people who use alias’ or who don’t answer the basic questions “What do you do?” and “What do you believe in?”

#2) Just like in offline networking, we need to have the same positive networking ethos and ask the question “How can I help?” when we make a new connection online

#3) Twitter is not a tool for mass marketing, spam, or generic corporate jargon and ad slogans.  You must write like you’re talking to a bunch of friends.  Add value by sharing great ideas, linking to valuable blog posts, and positively encouraging those that you are following or that are following you.

#4) Mix it up.  Your comments should be both person and professional letting people see what you have to offer professionally but also giving them and opportunity to get to really know you personally.  If it’s all business you will likely begin to lose followers or connections quickly.

#5) Bring it offline.  Once you have made the online connection plan a #tweetup or invite them to a Meetup or VIP function.  We get permission to begin the relationship online and the in person meeting helps us take it to the next level. ( You can do this via long distance using Webinars or Ustream as well )

#6) Always say thank-you and give credit where credit is due.

#7) Realize that anything you post can literally be shared in seconds with thousands of people.  Think before you tweet!

#8) Think long term about building a network, and becoming a trusted source of information on your industry, resist tweets about today’s “blue light special” this appeals to very few people.

#9) Encourage people to connect with you via Linkedin and FaceBook, this enables you to expand the context of your relationship and learn more about who is a qualified business prospect.

#10) Social media and networking is about positive conversations, your Twitter Stream should be reflect that through replies to comments and getting involved in dialogue outside of your industry or what you sell.

Remember “Sales is about creating an environment where an act of faith can take place.” This tool isn’t transactional, it’s a trust and brand building tool to help you create that positive environment.

Follow Shane Gibson in Twitter: http://www.twitter.com/shanegibson

  • Dec 15 / 2008
  • 10
* Sales Podcast, Leadership, Marketing and PR, Sales Management Blog, Sales Training, Sales Training Video, Shane Gibson Bio, Uncategorized

Dealing with the Dark side of business criticism and failure

Shane Gibson on Critics and FansIf you’re out there taking risks as a sales professional, or you’re promoting a vision for your community, there’s a good chance you’re being criticized.  In fact the more you do often the more visible you are, and this equates to more opportunities to create opposition.

You may be a business leader that’s transforming an industry, a teacher who does things differently in the classroom, or a blogger that pours your heart out for the world to see.

Today’s podcast is about you, and how you can tackle this challenge.

– Namaste 🙂

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