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Shane Gibson's Podcast - Social Selling - B2B Sales and Influence

Shane Gibson Keynote Speaker | Social Selling | Sales Trainer | Social Media Strategy

Follow Friday is now People Friday

Internet Marketing and SEO, Marketing and PR, social media, social media tips, social media training

Follow Friday is now People Friday

Enough. With the advent of Twitter there’s the follow Friday or #followfriday or #ff. People post lists of people they endorse or want to thank for their impact on them via Twitter.  It may be the trend du jour but I feel for us hyper wired social media and web geeks People Friday is a much greater cause. We spend so much time behind our monitors or squinting at our iPhones and Blackberry’s that we have forgotten the purpose; PEOPLE. Instead of posting on Twitter how much you like someone and why everyone else should follow them online — why not meet them in person or pick up the phone and let them know how much you appreciate their efforts. It’s great to promote and connect with a broad base of people and expand our network. Intimacy and trust however is built by deepening key relationships. When you know each other better, and deep trust is built we can than truly and endorse someone as credible.

So I have my People Friday booked up. I’m visiting with my co-author Stephen Jagger, then meeting with a long time client, and then I will be meeting with George Moen of Blenz Coffee. Most of these conversations and interactions could be handled online via a wiki / chat collaboration BUT there’s huge value to looking someone in the eye and taking the time to let them know how they have impacted you. If at all possible today… get offline in person with someone you have rapport with online and see if you can add depth to that relationship.

Have a great Friday,


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