The Socialized! Lunch – 5 Steps to Maximize Your Organization’s ROI in Social Media

The Socialized! Lunch – 5 Steps to Maximize Your Organization’s ROI in Social Media

Today was our first Socialized! Lunch. Anthony Caridi and I host this social media training event here in Vancouver on the fourth Tuesday of... Read More
17 Social Media Tips, Tweets and Lessons in 140 Characters or Fewer

17 Social Media Tips, Tweets and Lessons in 140 Characters or Fewer

This week I have been really thinking a lot about how companies are implementing social media. I tweet out social media tips each day... Read More
My Top 12 Social Media Blog Posts for 2010 according to Postrank (@postrank)

My Top 12 Social Media Blog Posts for 2010 according to Postrank (@postrank)

Following are my most engaging blog posts according to Post Rank Analytics. They measure on-site and off site responses, votes, comments and links to... Read More
19 Social Media Tips in 140 Characters or Fewer

19 Social Media Tips in 140 Characters or Fewer

I just used this site called Tweet Scan to download all of my Twitter posts since I got onto Twitter. Truth be told —... Read More
11 Social Media Tips in 140 Characters or Fewer

11 Social Media Tips in 140 Characters or Fewer

I tweet social media tips on a regular basis. For those of you who don’t follow me on Twitter or for those who missed... Read More
Guerrilla Social Media Book Launch Events – Vancouver – Calgary – Toronto

Guerrilla Social Media Book Launch Events – Vancouver – Calgary – Toronto

I wanted to give you a quick update on what have been up to. I will be touring several cities in Canada this month... Read More
Malcolm Gladwell is Right

Malcolm Gladwell is Right

Shane Gibson talks about why Malcolm Gladwell is right about social media. Read More
Guerrilla Social Media Marketing Secret #19 Implement

Guerrilla Social Media Marketing Secret #19 Implement

Guerrilla Social Media Marketing Secret #19 Implement is covered today by Shane Gibson.  Implementation is a key element in any marketing strategy.   Read More
Guerrilla Social Media Tip – Consistent

Guerrilla Social Media Tip – Consistent

Consistent – Guerrilla Social Media Marketing Secret is today’s topic. Shane Gibson talks about how consistency is one of the major reasons Gary Vaynerchuck... Read More
Guerrilla Social Media Marketing Secret – Commitment

Guerrilla Social Media Marketing Secret – Commitment

Guerrilla Social Media Marketing Secret – Commitment Read More
Rules for Ford Social Media Engagement are Simple and Clear

Rules for Ford Social Media Engagement are Simple and Clear

While visiting The Ford Story in preparation for an upcoming project I came across their Rules for Ford Social Media Engagement. (Found at the... Read More
What is different about Guerrilla Social Media Marketing?

What is different about Guerrilla Social Media Marketing?

I have been asked by a number of people what the difference is between most brands and a brand that employs guerrilla social media... Read More