Social Media for B2B Marketing and Sales

Social Media for B2B Marketing and Sales

A common question I get from business to business focused marketers and sales professionals is: “Does social media marketing and social networking really work... Read More
The Customer Owns Your Brand

The Customer Owns Your Brand

I saw this great example of how a customer owns your brand in social media. While some Realtors may blog and tweet the links,... Read More
Guerrilla Social Media Marketing – Foreword by Guy Kawasaki

Guerrilla Social Media Marketing – Foreword by Guy Kawasaki

Since late 2009 Jay Conrad Levinson and I have been working on our new book Guerrilla Social Media Marketing. It’s the latest in the... Read More
Worthy Cause: Local Man is Fundraising for New Spandex Outfit

Worthy Cause: Local Man is Fundraising for New Spandex Outfit

Just kidding… but he does need skates Ever thought of dropping everything to chase a dream? We all would…. as long as it fit... Read More
10 Best Practices in Social Media for Social Causes

10 Best Practices in Social Media for Social Causes

There are dozens of organizations out there that are effectively using social media in the not-for-profit and charity sectors. I have truly just begun... Read More
Make a Wish Foundation 24 hr Online Fundraiser is Today

Make a Wish Foundation 24 hr Online Fundraiser is Today

Anthony Caridi of KasuFunding.com met with me a month ago and shared with me a great vision. His goal was to run an online... Read More
How the World’s #1 Online Building Supply Company uses Social Media

How the World’s #1 Online Building Supply Company uses Social Media

Today’s podcast is an interview with Rob Jones the Marketing and Social Media Coordinator for BuilDdirect.com. BuildDirect sells more building supplies online than any... Read More
Why Social Media in the C-Suite is Vital

Why Social Media in the C-Suite is Vital

Why executives must invest in understanding and driving social media use in their organization. Social media is not just another tool. It can be,... Read More
12 Social Media Tips

12 Social Media Tips

Keep giving and contributing more than the competition. Pay back will be huge. Every tweet, blog entry, comment and status update will be saved... Read More
.tel Guerrilla Social Media Marketing Weapon #88

.tel Guerrilla Social Media Marketing Weapon #88

Excerpt from Guerrilla Social Media Marketing by Shane Gibson and Jay Conrad Levinson: .tel: This is a new domain name extension but it’s more... Read More
Guerrilla Social Media Marketing Weapon #65 Alltop.com

Guerrilla Social Media Marketing Weapon #65 Alltop.com

Alltop.com: Is described by co-founder Guy Kawasaki as “the online version of the magazine rack in your bookstore except that it has 900 subjects... Read More
Guerrilla Social Media Marketing Traditional Websites versus Social Sites

Guerrilla Social Media Marketing Traditional Websites versus Social Sites

In writing Guerrilla Social Media Marketing Jay Levinson and I developed a quick comparison between traditional websites and social sites. Guerrillas know that to... Read More