Social Media Marketing for Hotels and Resorts

Social Media Marketing for Hotels and Resorts

Social media use by hotels for their marketing, service and branding initiatives is growing rapidly. Today a tweet posted by a customer from a... Read More
ERDI Fall Conference: Social Media in Schools

ERDI Fall Conference: Social Media in Schools

Today’s podcast and blog post are a result of some great dialogue, ideas and amazing research findings that were unearthed at yesterday’s panel at... Read More
The Role of Psychology and Community in Guerrilla Marketing

The Role of Psychology and Community in Guerrilla Marketing

Psychology in marketing is still a rather untapped landscape. Since I stepped into the ring and became a guerrilla author in writing Guerrilla Social... Read More
Assessing Defining and Measuring Your Social Media Influence

Assessing Defining and Measuring Your Social Media Influence

Today’s podcast is on defining and measuring your social media influence. Dave MacDonald who is an integral part of our team at Socialized! works... Read More
Social Media Monitoring Strategy Podcast and InfoGraphic

Social Media Monitoring Strategy Podcast and InfoGraphic

Today’s podcast is on social media listening, monitoring and strategy. I have also done a quick infographic / flowchart on the process and key... Read More
The Seven Sins of Social Media Citizens

The Seven Sins of Social Media Citizens

This podcast was one I was apprehensive to post. I’m not angel — but I thought I would share this perspective — possibly as... Read More
The Origins and Evolution of Social Media Consultants (Podcast and InfoGraphic)

The Origins and Evolution of Social Media Consultants (Podcast and InfoGraphic)

No this is not a post ranting about social media experts and who does or doesn’t qualify to teach and implement strategy. Today’s podcast... Read More
#CanucksRiot, Social Media and Crowsourced Policing

#CanucksRiot, Social Media and Crowsourced Policing

My friend and associate Kemp Edmonds who heads up Hootsuite University asked me an interesting question at a barbeque last weekend. He asked me... Read More
This Is Your Permission to Launch

This Is Your Permission to Launch

This podcast was created for you. I just wanted you to know that you have permission to launch. Get started, paint that picture, write... Read More
Senior Executives and Social Media Phobia

Senior Executives and Social Media Phobia

Today’s podcast is on social media phobia and why senior executives are afraid to embrace the use of social media in their organizations. Many... Read More
Guerrilla Social Media Marketing Defined (Podcast)

Guerrilla Social Media Marketing Defined (Podcast)

Today’s podcast is an audio recording (by the author) of Chapter 7 of Guerrilla Social Media Marketing. A book that was released (globally) this... Read More
36 Social Media, Leadership and Life Tips in 140 Characters or Fewer

36 Social Media, Leadership and Life Tips in 140 Characters or Fewer

Today’s blog post and social media podcast is a collection of 36 Tweets I have posted online over the past two weeks relating to... Read More