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Shane Gibson Keynote Speaker | Social Selling | Sales Trainer | Social Media Strategy

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  • Nov 10 / 2016
  • Comments Off on Podcast Interview: Anthony Iannarino on “The Only Sales Guide You Will Ever Need”
Anthony Iannarino
* Sales Podcast, Sales Training, social selling

Podcast Interview: Anthony Iannarino on “The Only Sales Guide You Will Ever Need”

Anthony Iannarino

I had the opportunity to interview Anthony Iannarino on his new book “The Only Sales Guide You Will Ever Need,” we can even cover how he went from Metal Band rock band artist so top producing sales leader and author. Anthony is also the founder of “The Sales Blog,” one of the world’s top ranked sales blogs in the world.

Some of the topics we cover in the interview include:

  • Sales management
  • Sales coaching
  • Sales automation
  • Social selling
  • Sales process
  • Sales leadership and more…

You can learn more about Anthony Iannarino here and more about “The Only Sales Guide You Will Ever Need here.”

 

  • Oct 28 / 2016
  • 1
Millionaire Marketing on a Shoestring Budget Book Podcast
* Sales Podcast, Marketing and PR, social media podcast

Podcast Interview: Millionaire Marketing on a Shoestring Budget with Debra Jason

Millionaire Marketing Shoestring Budget Book Podcast Audio

Today’s podcast guest is Debra Jason author of Millionaire Marketing on a Shoestring Budget. I met Debra at the Guerrilla Marketing Global Summit last year and have been following her updates and insights ever since. In this interview we talk about low budget yet highly effective approaches to marketing you and your business. Some of the key areas we focus on in the interview with Debra are:

  • Social media marketing
  • Press Releases
  • Public Speaking and Seminar Selling
  • Copy Writing
  • + Many more insights on Millionaire Marketing on a Shoestring Budget

 

 

  • Dec 14 / 2015
  • Comments Off on Podcast Interview with Jim Keenan Author of “Not Taught”
Jim Keenan Not Taught Book
* Sales Podcast, social media podcast, social media speaker

Podcast Interview with Jim Keenan Author of “Not Taught”

Jim Keenan Not Taught Book

Do you ever wonder if you’re missing some of the insights around success in today’s very digital and social business climate? This week’s guest Jim Keenan claims if you’re over 30 there are many things you have likely not been taught about the new rules of success and prosperity.

Jim is one of my favourite social selling thought leaders and long time friends in the business – although we have yet to meet in person! I had an opportunity to read Jim’s new book Not Taught – What It Takes to be Successful in the 21st Century that Nobody’s Teaching You” and asked him to be on the show. Here are five of my favourite quotes from the interview:

“Your social presence has to be 6 months to year ahead of where you are today.”

“You don’t have to take 6 months to find a new job or wait for a publisher to give you permission to publish your own book anymore (if you get good at creating content).”

“We have moved from experience to an expertise based economy.”

“Social media gives you the ability to demonstrate expertise.”

“Employers don’t want your time, they don’t care how hard you work, they care what you have done.”

To listen to the entire podcast you can click the play button on this post (above) or find it on iTunes here.

 

 

 

  • Nov 28 / 2015
  • 1
Social Sales Success Podcast
* Sales Podcast, social media podcast, social media speaker

The 9 C’s of Social Sales Success

Social Sales Success Podcast

Today’s blog post and podcast is about the 9 C’s of Social Sales Success. Their are many attributes, attitudes and strategies required to effectively harness the power of online social networks for sales and relationship building. I have taken them and broken them down under 9 core areas that start with the letter C.

Following are the 9 C’s of Social Sales Success:

1) Curiosity

Those that are successful in social sales are always looking for new ways to succeed and improve. They see obstacles and problems as pathways to opportunity and are inquisitive and investigative in nature.

2) Curation

Great sales people and entrepreneurs understand that Mind Share = Wallet share. They become a resource through curation and sharing of relevant content for their target market.

Through the act of evaluating and sifting through content they also improve their industry insights daily.

3) Creation

Is the next step where we move from resource to social selling thought leader in our industry vertical. As a social sales person your goal it to develop magnetic content that is value specific to your audience. Creation or value can also be creating events or pulling people together offline or online.

4) Collaboration

Great social salespeople strive to move beyond cooperation to collaboration with their team members within all departments of their organization. They also use relevant online collaboration tools like slack, hangouts, Slideshare, and mobile CRM apps to leverage their efforts and the expertise of their network. Great social sales people foster partnerships that amplify their work and help them reach new markets.

5) Community

As a salesperson your community is your long-term financial security. What your community says about you sells. Your community can also be your partners in innovation and product creation. Tools like HeroX can help you innovatively partner with your community.

6) Combination

It’s not LinkedIn versus Twitter, cold calling versus email or online networking versus in-person. If you’re successful in sales you are most likely combining it all to maximizes your success.

7) Calendar Driven

Motivation and inspiration are temporary, calendars keep you consistent in your activity and results. Prioritize your social sales activities based upon ROI. Plan out your social/content media calendar a month in advance so that you have your social sales content and communications strategy broken down to daily disciplines.

8) Commitment

Gary Vaynerchuk’s big success came after video blogging 5 days a week until he hit  video 148 and then he kept going! 81% of the time you convert a competitors client it happens after 5 to 12 value-added contacts, follow-up and then follow-up some more. And remember… It’s not over until 11:59:59 on the last day of the month.

9) CRM

Use Customer Relations Management tools like Nimble CRM or SalesForce. Your CRM organizes and aggregates all of your communications channels. CRM gives you feedback, it’s a dashboard that maps all of your sales data helping you make better decisions. If used successfully your CRM tells you exactly where you are on your road to success.  It also enables you to collaborate with your team and manage an infinitely larger number if relationships than previously possible.

If you can apply all 9 C’s of Social Sales Success you will be well on your way to building a magnetic personal presence that naturally drives new business to you.

 

If you’re looking to improve your sales performance, you and/or your team member may want to check out my Online Professional Sales Certification Program.

  • Nov 25 / 2015
  • Comments Off on #Podcast on Sales Coaching and Sales Process with Leanne Hoagland-Smith
* Sales Podcast, Sales Blog, Sales Training

#Podcast on Sales Coaching and Sales Process with Leanne Hoagland-Smith

sales-coaching-leanne-hoagland-smith

Today’s podcast interview is with Leanne Hoagland-Smith (@Coachlee) author of  “Be The Red Jacket in a sea of gray suits: The Keys to Unlocking Sales Success.” In this podcast we talk about: Sales coaching, Sales development and training, Emotional/Social Intelligence in sales, and even get into some social selling best-practices.

Here are a few links and resources from the podcast:

Talent (psychometric) assessments – http://processspecialist.com/talent-assessment.htm
How to refer me tool – How-To-Refer-Me-Tool
Ideal customer profile template – Ideal-Customer-Profile-Template

 

 

 

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